Location Management Platform

Your Database of Record

The most powerful, scalable location content management system available. Connected to PowerListings, the Location Management Platform allows you to store and manage every bit of information about your locations, from basic details like address and phone number to enhanced content like lat/long, menus, photos, and more.

Make Data Management Easy Across the Organization

Store, manage, edit, customize, and sync information about your locations across the PowerListings Network, including:

• Basic name, address, and phone (NAP)
• Business categories
• Business hours, holiday hours, photos and videos, products and services, staff bios,
  menus, and calendars
• Address, phone number, and content support in any language or address format
• Folders, location labels, and advanced search and filtering

Bulk Upload and Export: It’s easy and fast to add your location data to the platform. Upload your data in spreadsheet form and maintain format fidelity so you’re up and running in no time.

Centrally Manage All Your Location Marketing Analytics

Analytics Hub: Measure your PowerListings performance across all your locations from a single interface, including Listing Visitors, Search Terms, and Review Monitoring.

Check Your Business Listings

PowerListings

Take Control. Get Found.

Inconsistent business location information across online maps, apps, directories, GPS devices, social networks, and search engines costs you real sales. PowerListings lets you control your listings across 60+ partner sites, including Bing, Facebook, Foursquare, Yahoo, and Yelp.

Publish Everywhere and on Every Device

We partner with the most establishes and popular search engines, maps, apps and directories across the globe. Leverage our direct connections to the publishers in the PowerListings Network to get found.

Enhance and Drive Revenue From Your Listings

Help customers choose you by creating the most complete, rich, and accurate presence on all the search engines, maps, apps, and local directories where they search for local businesses. Enhanced Content Syndication: Leverage your listings across the web to differentiate your business from the competition and drive measurable business results. 

• Showcase photos, videos, business descriptions, hours and holiday hours, menus, staff bios, product & service lists, and more than a dozen other fields alongside basic NAP. Listings complete with enhanced content receive 416% more views than
  those without. 
• Turn your listings into measurable marketing opportunities with the exclusive Featured Message. Highlight special offers, drive reservations or form fills, and more with this exclusive 50-character field.

Website Widgets: Embeddable widgets drive consistency across your digital presence. Sync information like social posts, staff bios, menus, calendars, and product or service lists from the Location Management Platform to your own website. Updates flow immediately to your site, reducing hassle and complexity.

Measure With Exclusive Analytics

Analytics are crucial to your success. Our publisher relationships provide exclusive analytics on your presence across the PowerListings Network to help you measure what’s working and how customers are engaging.

Listing Visitor Reporting: See how often a listing appears in local search results, the views its detail page receives, and the number of times customers click on a Featured Message – which helps you tie revenue back to your digital presence.

Search Term Reporting: Monitor the search queries for which your listings show up most often in local search results. Use this information to optimize your listings and your own website for the keywords you want and discover hidden opportunities to get found more often.

Listen To Your Customers

Most brand experiences happen at the local level, and your customers record and amplify those experiences through reviews, photos, videos, and posts across the web. Monitor the feedback and content customers generate about your locations to ensure you deliver the best experience possible, everywhere.

Review Monitoring: Monitor and search customer reviews by location across every PowerListings site that supports them, including Yelp, Facebook, Google+, and Citysearch, in real time. Get custom notifications for new reviews, search reviews by location, and analyze how customer feedback varies over time and across locations.

Social Location Page Posting: Get the word out quickly and easily by posting on your Google+, Facebook, and Foursquare accounts directly from the dashboard. Post content immediately, or schedule posts to publish at a future date and time.

Local Listening: Keep tabs on the Google+, Facebook, and Foursquare content that customers generate from your locations and respond directly from the dashboard.

Control Your Presence

Even after setting up accurate and rich listings for all your locations, you may have errant listings or rogue profiles. Whether you have 1 location or 10,000, we keep you in control of what appears and what doesn’t.

Duplicate Suppression: Duplicate records of your business information appear across the search ecosystem — and they cost you time, money, and SEO benefits. Our technology finds and suppresses duplicate listings so consumers never see incorrect or incomplete address or contact information. Since search engines value consistency, Duplicate Suppression offers huge SEO benefits.

Social Page Location Data Sync: Sync the location data in the platform to your place pages on Facebook and Foursquare. If social pages don’t exist for your locations already or are managed by someone else, we can create or claim them for you.

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